Live streaming e-commerce platform Whatnot completes $545 million Series G financing, valuation reaches $20 billion
According to Fortune, live streaming e-commerce platform Whatnot completed a $545 million Series G funding round, with its valuation nearly doubling from $11.5 billion in October 2025 to $20 billion. The round was led by ICONIQ, Lightspeed, and Avra, with new investors including Kleiner Perkins, Wellington Management, and others, while existing shareholders such as Andreessen Horowitz, DST Global, and CapitalG continued to participate. Since its founding in 2019, Whatnot has raised approximately $1.5 billion in total funding, expanding its business from collectibles to hundreds of categories including designer bags and fresh food, covering multiple national markets, and surpassing 1 billion in order volume.
